Content Refresh Service — Revive Decaying Posts at Scale
Batch refreshes for posts that used to rank and no longer do.
A content refresh service that ingests 12 months of GSC data, identifies decaying posts, rewrites them under a fixed contract, and re-pings the URL to Google + IndexNow. All under WBP Omni SEO Pro's version history.
Great fit if
- Blogs with 300+ published posts
- Publishers with declining GSC clicks
- Sites where impressions rose but clicks dropped
Not for you if
- Sites under 30 posts
- Programmatic-only surfaces
What $2,199 includes.
Every deliverable is fixed in the proposal. If it’s not on this list, we scope it as a change order — no surprises.
Included in the base price
- Decay identificationGSC + Semrush trailing 12-mo decay ranked by opportunity.
- Refresh contractPer-URL rewrite scope, evidence, schema and internal links.
- Batch rewrite + approval25 URLs per batch with diffs.
- IndexNow re-pingEvery republished URL pushed to Google + Bing + Yandex.
- WBP Omni SEO Pro licenseFull site-wide license bundled, no add-on fees.
- 30 days priority SlackDirect line to the senior engineer running the account for a month after launch.
- Executive summary reportPDF walkthrough of every change, why it shipped and what to watch.
Bonus, on us
- The WBP Playbook (PDF)112-page implementation guide covering the full delivery flow.
Ongoing client care
- Weekly office hours60-min shared call every Thursday for 30 days after launch.
- Change log + rollbackEvery plugin, meta and schema change logged with a one-command revert.
How we work.
Async-first, milestone-based. Every step ships a deliverable you can inspect.
- 01Data pull
Export GSC + Semrush, score every post for decay.
- 02Contracts
Per-URL refresh briefs, staged.
- 03Rewrite + ship
Batches of 25 URLs approved and published.
Industry numbers we plan around.
The market context we use to size opportunity, timeline and downstream traffic.
- 5.4×
- faster brief-to-publish cycle with structured content ops
- 36%
- average CTR lift on pages with valid FAQ or HowTo schema
- 43.4%
- of the entire web runs on WordPress today
- 58%
- of Google searches now end without a click, absorbed by AI Overviews
Us vs. agencies vs. freelancers.
Honest comparison. Where we win, where a big agency or a freelancer might fit better.
| Attribute | WBP Omni SEO Pro | Traditional agency | Solo freelancer |
|---|---|---|---|
| Pricing model | Fixed proposal, milestone-based | Hourly retainer, $10k+ min | Hourly, variable |
| Time to first fix | 48 hours | 2–3 weeks | 1–2 weeks |
| Plugin cost included | Yes — full site license | Extra, billed separately | You buy it |
| AI-search coverage | GEO + AEO + AIO baked in | Being retrofitted | Ad-hoc |
| Post-launch support | 30 days included | Separate SLA at $$$/mo | Best-effort |
| Payment options | Wire, PayPal, Wise, USDT | Wire + PO only | PayPal / wire |
Frequently asked.
How is payment handled?+
Milestone-based, invoiced by our LLC. Wire, PayPal, Wise, Revolut or USDT accepted. Services are never billed through Freemius.
Do you sign an NDA?+
Yes. Mutual NDA before any credentials, data or content is shared.
What if we already run Yoast or Rank Math?+
Migration is included. We map every meta key, redirect and schema override into WBP Omni SEO Pro before we cut over.
How many posts per month?+
Up to 100 URLs in the base engagement.
Do you delete zombie posts?+
We recommend a 410 or 301 policy per URL. Deletion happens under your approval.
Related services
Ready to start your content refresh service?
Free 30-minute scoping call. Fixed proposal within 48 hours.