Core Web Vitals Optimization — LCP, INP and CLS Under Budget
Ship green CWV across mobile and desktop without ripping out the theme.
A Core Web Vitals optimization service focused on WordPress. We diagnose LCP, INP and CLS with real-user + lab data, patch the biggest offenders inside the plugin + theme boundary, and keep changes reversible.
Great fit if
- Sites with red mobile CWV in GSC
- eCommerce PDPs with slow LCP
- Publishers running heavy ad stacks
Not for you if
- Headless / Next.js stacks
- Sites already sub-2s LCP p75
What $1,999 includes.
Every deliverable is fixed in the proposal. If it’s not on this list, we scope it as a change order — no surprises.
Included in the base price
- RUM + lab auditPageSpeed Insights, CrUX and Chrome UX Report cross-referenced by template.
- LCP patchesHero image sizing, fetchpriority, preloads, font-display, CSS diet.
- INP patchesLong-task splitting, defer non-critical JS, cache warm-ups.
- CLS patchesReserved space for embeds, ads, dynamic UI, web fonts.
- WBP Omni SEO Pro licenseFull site-wide license bundled, no add-on fees.
- 30 days priority SlackDirect line to the senior engineer running the account for a month after launch.
- Executive summary reportPDF walkthrough of every change, why it shipped and what to watch.
Bonus, on us
- The WBP Playbook (PDF)112-page implementation guide covering the full delivery flow.
Ongoing client care
- Weekly office hours60-min shared call every Thursday for 30 days after launch.
- Change log + rollbackEvery plugin, meta and schema change logged with a one-command revert.
How we work.
Async-first, milestone-based. Every step ships a deliverable you can inspect.
- 01Baseline
Capture pre-optimization CrUX + PSI for the 5 biggest templates.
- 02Fix batches
One template per batch, previewed with before/after Lighthouse.
- 03Verify
28-day CrUX watch after final batch ships.
Industry numbers we plan around.
The market context we use to size opportunity, timeline and downstream traffic.
- 24%
- conversion lift for sites in the top LCP quartile
- 43.4%
- of the entire web runs on WordPress today
- 58%
- of Google searches now end without a click, absorbed by AI Overviews
- 36%
- average CTR lift on pages with valid FAQ or HowTo schema
Us vs. agencies vs. freelancers.
Honest comparison. Where we win, where a big agency or a freelancer might fit better.
| Attribute | WBP Omni SEO Pro | Traditional agency | Solo freelancer |
|---|---|---|---|
| Pricing model | Fixed proposal, milestone-based | Hourly retainer, $10k+ min | Hourly, variable |
| Time to first fix | 48 hours | 2–3 weeks | 1–2 weeks |
| Plugin cost included | Yes — full site license | Extra, billed separately | You buy it |
| AI-search coverage | GEO + AEO + AIO baked in | Being retrofitted | Ad-hoc |
| Post-launch support | 30 days included | Separate SLA at $$$/mo | Best-effort |
| Payment options | Wire, PayPal, Wise, USDT | Wire + PO only | PayPal / wire |
Frequently asked.
How is payment handled?+
Milestone-based, invoiced by our LLC. Wire, PayPal, Wise, Revolut or USDT accepted. Services are never billed through Freemius.
Do you sign an NDA?+
Yes. Mutual NDA before any credentials, data or content is shared.
What if we already run Yoast or Rank Math?+
Migration is included. We map every meta key, redirect and schema override into WBP Omni SEO Pro before we cut over.
Do you cache images or use a CDN?+
Yes — Cloudflare, BunnyCDN, KeyCDN and Amazon CloudFront supported. Included in setup.
Will INP regress after WordPress updates?+
We install a CWV budget monitor that alerts if any template exceeds threshold after any release.
Related services
Ready to start your core web vitals optimization?
Free 30-minute scoping call. Fixed proposal within 48 hours.