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Healthcare

MEDvidi SEO case study

MEDvidi partnered with the WBP Omni SEO Pro team to rebuild their organic search program. Over 8 months the healthcare brand grew from ~33k to ~184k monthly organic clicks — a 457% lift — while expanding ranking coverage to 3,506 keywords across 78 pieces of content.

Organic lift
+457%
Monthly clicks
33k → 184k
Ranking keywords
3,506
Content shipped
78

The challenge

Before the engagement, MEDvidi had a stagnant crawl footprint, thin metadata coverage on healthcare pages and no schema markup on their money URLs. Rankings were volatile, click-through rates lagged category benchmarks and AI answer engines (ChatGPT, Perplexity, Google AI Overviews) rarely surfaced the brand.

What the WBP program shipped

  • Migrated the entire site onto WBP Omni SEO Pro and ran a one-click audit on every URL — titles, descriptions, canonicals, hreflang and Open Graph.
  • Used the bulk editor to rewrite 234+ metadata records across healthcare category, tag and product pages in a single session.
  • Turned on automatic Article, Product and FAQ schema — every new post now ships with valid JSON-LD without editorial touching code.
  • Deployed AI Link Genius to build 328 contextual internal links and repair 31 orphan pages.
  • Enabled the llms.txt file and AI Visibility tracker so brand mentions in ChatGPT, Perplexity and Gemini could be measured and grown.

Results in 8 months

  • 457% organic click growth in 8 months
  • 3,506 keywords ranking on page 1–3 of Google
  • 78 SEO-optimized pieces shipped by the editorial team
  • 51 rich result eligibility gains verified in Search Console
  • 76% lift in AI answer engine citations tracked via the Brand Mentions dashboard
"WBP Omni SEO Pro turned SEO from a monthly slog into a background system. We shipped more content, ranked for more terms and finally show up when people ask ChatGPT about our category." — Head of Growth, MEDvidi

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